WEBSITE AND MOBILE APPLICATION PRIVACY POLICY STATEMENT

This privacy policy governs your use of the website www.impressed.hk (“Website”) and your use of the software application Impressed Laundry (“Application”) for mobile devices. The Website and Application serve as a channel for its users to view, obtain information, and arrange order regarding our dry cleaning and other services.

Impressed is concerned to ensure that all personal data submitted through the Application are handled in strict adherence to the relevant provisions of the Personal Data (Privacy) Ordinance (PD(P)O).

What information are obtained and how is it used?

Impressed will record the visits to the Website by using cookies and page tagging without collecting any personal identifiable information of users.

Cookies

A cookie is a small amount of data created in a computer or mobile device when a person visits a website on the computer or the mobile device. It often includes an anonymous unique identifier. A cookie can be used to identify a computer or mobile device. It, however, is not used to collect any personal information. In other words, it does not have the function of identifying an individual user of the website.

Cookies are used by the Impressed to collect statistics about the number of visits of users to the Website and other services offered.

You may choose to accept or reject cookies. If you reject the cookies, you will not be able to use some of the functions of the Website.

Our Website uses Google Analytics, a web traffic analysis service provided by Google Inc. ("Google"). Please refer to http://www.google.com/policies/privacy/partners to find out more about how Google uses data when you use our Website and how to control the information sent to Google.

Furthermore, you can prevent Google's collection and processing of data by using the Google Ads Settings page or downloading and installing their browser plug-in (https://tools.google.com/dlpage/gaoptout).


Page tagging

JavaScript and pixel tags are used to collect statistics on customer usage patterns of the Website and its services offered; and for tracking the performance of our online promotional activities. A pixel tag is a transparent image placed on certain webpages to collect data on user activities. The collected data are aggregated and analyzed for measuring the effectiveness, improving the usability of the Website and the services / online advertisements provided. No personal or identifiable information about a visitor would be collected.

You may disable JavaScript on your computer. Disabling JavaScript should not affect your access to the Website, but you will not be able to use some of the Website functions.

User Provided Information 

The Application obtains the information you provide when you download the Application and register your account. Registration with us is optional. However, please keep in mind that you may not be able to use some of the features offered by the Application unless you register with us.

When you register with us and use the Application, you will provide (a) your name, mobile number, email address, address, date of birth and other registration information; (b) transaction-related information, such as when you make purchases, respond to any offers, and; (c) any information you provide to us when you contact us for help.

We may also use the information you provided us to contact you from time to time to provide you with important information, required notices and marketing promotions.

Automatically Collected Information  

In addition, the Application may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile devices unique device ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browsers you use, and information about the way you use the Application. 

Does the Application collect precise real time location information of the device?

This Application does not collect precise information about the location of your mobile device. 

Do third parties see and/or have access to information obtained by the Application?

Only aggregated, anonymized data is periodically transmitted to external services to help us improve the Application and our service. We will share your information with third parties only in the ways that are described in this privacy statement.

We may disclose User Provided and Automatically Collected Information:

What are my opt-out rights?

You can stop all collection of information by the Application easily by uninstalling the Application. You may use the standard uninstall processes as may be available as part of your mobile device or via the mobile application marketplace or network.

Data Retention Policy, Managing Your Information

We will retain User Provided data for as long as you use the Application and for a reasonable time thereafter. We will retain Automatically Collected information for up to 24 months and thereafter may store it in aggregate. If you would like us to delete the User Provided Data that you have provided via the Application, please contact us at [email protected] and we will respond in a reasonable time. Please note that some or all of the User Provided Data by you may be required in order for the Application to function or to provide our service to you.

Children 

We do not use the Application to knowingly solicit data from or market to children under the age of 13. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us at [email protected]. We will delete such information from our files within a reasonable time.

Security 

We are concerned about safeguarding the confidentiality of your information. We provide physical, electronic, and procedural safeguards to protect information we process and maintain. For example, we limit access to this information to authorized employees and contractors who need to know that information in order to operate, develop or improve our Application. Please be aware that, although we endeavor provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches.

Changes 

This Privacy Policy may be updated from time to time for any reason. We will notify you of any changes to our Privacy Policy by posting the new Privacy Policy here, informing you via email or our in App instant messaging system, push notification, and / or in the App marketplace descriptions when you install or update the updated version of the App. You are advised to consult this Privacy Policy regularly for any changes, as continued use is deemed approval of all changes.

Your Consent 

By using the Application, you are consenting to our processing of your information as set forth in this Privacy Policy now and as amended by us. "Processing,” means using cookies on a mobile device or using or touching information in any way, including, but not limited to, collecting, storing, deleting, using, combining and disclosing information, all of which activities will take place in Hong Kong.

Contact Us

If you have any questions regarding privacy while using the Application, or have questions about our practices, please contact us via email at [email protected].

This Privacy Policy has been translated into Chinese. If there is any inconsistency or ambiguity between the English version and the Chinese version, the English version shall prevail.

Last revision date: September 2022